AT&T is the first cellphone mail carrier to set about spamming its customers with text edition advert . It recently sent texts advertising American Idol to a “ significant number ” of its customers . kibosh right there , AT&T.
plainly , this is a terrible , atrocious idea . The company defended itself by enjoin that the textbook were free and that people could easily prefer - out by responding with “ cease . ” But they should n’t even be go there in the first place .
Once they start doing it , the other carriers will , and then third parties . You think party are n’t uncoerced to devote for text ads ? I insure someone out there is trying to work up a great deal where they pay up in bulk for 10,000,000 texts so they can advertise their new movie . And yeah , it ’ll be legal because it wo n’t cost the end - substance abuser anything and they ’ll be capable to opt out of ads from that companionship , but then another caller will do it . And another .
Spam is already the scourge of electronic mail . Do n’t ruin texting for us too , AT&T. Your customers wo n’t tolerate for it . [ NY Times ]
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